ALM Chrysler Dodge Jeep RAM Perry

Jeep Wrangler vs Ford Bronco

The Jeep Wrangler and Ford Bronco are the two icons of open-air, removable-roof off-roading, and they are closely matched. The short answer: the Wrangler adds a 4xe plug-in hybrid and the trail-proven Rubicon, while the Bronco counters with an available V6 and its Sasquatch package. Here is how they compare.

Jeep Wrangler vs Ford Bronco: specs compared

Specs compared

Specification Jeep Wrangler Ford Bronco
Starting MSRP About $36,390 About $40,495
Body styles Two-door or four-door Two-door or four-door
Base engine 2.0L turbo (270 hp) 2.3L turbo (300 hp)
Bigger engine 4xe plug-in hybrid (375 hp) 2.7L turbo V6 (330 hp)
Electrified 4xe plug-in hybrid Gas only
Open air Removable doors and roof Removable doors and roof
Max towing Up to 5,000 lbs Up to 3,500 lbs

By the numbers

Specification Jeep Wrangler Ford Bronco
Starting MSRP About $36,390 About $40,495
Electrified option 4xe plug-in hybrid None
Max towing Up to 5,000 lbs Up to 3,500 lbs
Trail flagship Rubicon Badlands / Sasquatch

Starting MSRP is the manufacturer’s suggested retail price and may or may not include destination charges; it excludes taxes, title, and dealer fees. Contact us for current pricing.

Capability and trail hardware

Both are serious off-roaders. The Wrangler Rubicon brings front and rear lockers, a disconnecting sway bar, and 33-inch tires; the Bronco counters with the Sasquatch package and available lockers. Either will go far off pavement.

Engines and electrification

The Bronco offers a 300-horsepower turbo four and an available 330-horsepower V6. The Wrangler answers with a 270-horsepower turbo four and, uniquely here, a 375-horsepower 4xe plug-in hybrid with up to 31 miles of electric range.

Price and towing

The Wrangler starts lower, about $36,390 versus $40,495 for the Bronco, and tows more when properly equipped (up to 5,000 versus 3,500 pounds). At ALM CDJR Perry, a new Wrangler can add ALM VIP Club benefits and our Included Lifetime Warranty on qualifying vehicles.

The bottom line for Perry shoppers

Choose the Bronco for its available V6 and modern cabin. Choose the Wrangler for a lower price, more towing, and the 4xe plug-in hybrid. The best way to decide is to drive them, so browse our inventory or contact our team.

See all Wrangler comparisons

Jeep Wrangler vs Ford Bronco FAQ

Is the Jeep Wrangler better than the Ford Bronco?
Both are top open-air off-roaders. The Wrangler adds a 4xe plug-in hybrid, more towing, and a lower starting price; the Bronco offers an available V6 and a modern interior. It usually comes down to feel and features.
Is the Wrangler cheaper than the Bronco?
Yes. The Wrangler starts around $36,390 versus about $40,495 for the Bronco, though body style and options change the final price.
Which tows more, the Wrangler or the Bronco?
The Wrangler, at up to 5,000 pounds when properly equipped, versus up to 3,500 pounds for the Bronco.
Does the Bronco have a plug-in hybrid like the Wrangler 4xe?
No. The Bronco is gas-only. The Wrangler 4xe plug-in hybrid offers up to 31 miles of electric range.
Can you take the roof and doors off both?
Yes. Both the Wrangler and Bronco offer removable doors and roofs for open-air driving.
Which should I buy, the Wrangler or the Bronco?
For towing, price, and a plug-in hybrid option, the Wrangler. For an available V6 and a modern cabin, the Bronco. We can arrange test drives of the Wrangler at ALM CDJR Perry.
ALM Chrysler Dodge Jeep RAM Perry 32.445876, -83.7546247.