| Specification | Jeep Wrangler | Ford Bronco |
|---|---|---|
| Starting MSRP | About $36,390 | About $40,495 |
| Body styles | Two-door or four-door | Two-door or four-door |
| Base engine | 2.0L turbo (270 hp) | 2.3L turbo (300 hp) |
| Bigger engine | 4xe plug-in hybrid (375 hp) | 2.7L turbo V6 (330 hp) |
| Electrified | 4xe plug-in hybrid | Gas only |
| Open air | Removable doors and roof | Removable doors and roof |
| Max towing | Up to 5,000 lbs | Up to 3,500 lbs |
| Specification | Jeep Wrangler | Ford Bronco |
|---|---|---|
| Starting MSRP | About $36,390 | About $40,495 |
| Electrified option | 4xe plug-in hybrid | None |
| Max towing | Up to 5,000 lbs | Up to 3,500 lbs |
| Trail flagship | Rubicon | Badlands / Sasquatch |
Starting MSRP is the manufacturer’s suggested retail price and may or may not include destination charges; it excludes taxes, title, and dealer fees. Contact us for current pricing.
Both are serious off-roaders. The Wrangler Rubicon brings front and rear lockers, a disconnecting sway bar, and 33-inch tires; the Bronco counters with the Sasquatch package and available lockers. Either will go far off pavement.
The Bronco offers a 300-horsepower turbo four and an available 330-horsepower V6. The Wrangler answers with a 270-horsepower turbo four and, uniquely here, a 375-horsepower 4xe plug-in hybrid with up to 31 miles of electric range.
The Wrangler starts lower, about $36,390 versus $40,495 for the Bronco, and tows more when properly equipped (up to 5,000 versus 3,500 pounds). At ALM CDJR Perry, a new Wrangler can add ALM VIP Club benefits and our Included Lifetime Warranty on qualifying vehicles.
Choose the Bronco for its available V6 and modern cabin. Choose the Wrangler for a lower price, more towing, and the 4xe plug-in hybrid. The best way to decide is to drive them, so browse our inventory or contact our team.